WHM is a Shanghai-based fashion brand founded in 2017. Weaving romantic imaginations into clothes, WHM embellishes the beauty of people in real life.

They believe that every part of making a garment contains the potential for innovations; from dealing with the touch of the fabric to precisely shaping the silhouettes, to artfully place the details. Garment design is the process of constantly proposing questions and finding answers.

Memory is another source of inspiration for WHM. Movies, music, photos, and crafts… They explore the charms nurtured by time and pass them on to everyone who wears WHM.